The Innovative Whack Pack is a card deck consisting of 60 creativity strategies inspired by the ancient Greek philosopher Heraclitus. Each card in the deck packs a two-sided creative punch. One side has a provocative insight about innovation from Heraclitus, the world’s first creativity teacher. These 2,500 year old ideas -- such as ’You can’t step into the same river twice,’ and ’Dogs bark at what they don’t understand’ -- will give you a fresh perspective. The other side contains a creativity strategy inspired by each insight. Roger von Oech enriches these strategies with amusing anecdotes and intriguing questions that will ’whack’ you out of your habitual thought patterns.
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